Gigamon says that Kim DeCarlis has joined Gigamon as chief marketing officer (CMO). DeCarlis, a well-respected marketing executive, built high performing marketing organisations at top technology companies, most recently Imperva. At Gigamon, she will oversee all aspects of global marketing including corporate marketing, communications, product marketing and management, demand generation, field and channel marketing, and customer programmes. “DeCarlis is a world-class leader of marketing organisations and brings a stellar track record of enabling companies to become highly visible by extending the presence of market-leading brands across security, cloud, management and monitoring domains,” said Paul Hooper, CEO, Gigamon. “Her strategic vision and ability to execute made her a natural fit for our rapidly growing organisation. Under her leadership, the company will focus on driving greater awareness and demand for Gigamon visibility solutions across global markets.”
DeCarlis has over 25 years of marketing, sales, management and leadership experience in growth-oriented technology companies. She comes to Gigamon most recently from Imperva, where she served as CMO and led global marketing. Prior to Imperva, she led the worldwide marketing organisation at BMC and spent five years as the VP of corporate marketing at Citrix. Throughout her career, DeCarlis held senior leadership and product marketing positions at leading companies including Information Resources, Saba, Documentum, Xerox and IBM.
“Gigamon is primed to define the evolving security and cloud infrastructures with network visibility at their foundation,” said Kim DeCarlis, CMO, Gigamon. “The opportunities are rich for Gigamon to expand its market presence and articulate its key value proposition to both existing customers and new prospects. This is where focused marketing comes into play, to attract and influence a broader enterprise audience. I’m excited to be on this journey to help Gigamon redefine the security market.”
DeCarlis is a frequent speaker at industry events on B2B marketing and C-level marketing engagement and was recognised by the Silicon Valley Business Journal as one of the “2010 Silicon Valley Women of Influence.” She is a board member of Children's Discovery Museum of San Jose, and Girls in Tech (GIT), a global nonprofit focused on the engagement, education and empowerment of girls and women who are passionate about technology. DeCarlis is also an advisor to Entytle, Inc. and was a past board director for Watermark. She holds a B.S. in Industrial Engineering from Stanford University.