Rackspace invests heavily in European expansion

Rackspace is embarking on its most ambitious EMEA expansion plan to date, investing heavily in growing its footprint in Germany and Northern Europe. This move enables it to deliver even better services to existing customers in these regions, and meet the growing demand for innovative cloud solutions from businesses there.

 

This investment responds to both Rackspace’s established success in these regions, as well as the market growth and maturity that exists. It also reflects the growth of Rackspace’s alliance partners: Microsoft Azure, Google Cloud Platform and Amazon Web Services.

 

Rackspace is significantly increasing the headcount in both markets, with plans to hire an additional 100 people in Germany and up to an additional 70 people in Northern Europe. The company will be recruiting a variety of roles across the business, including commercial cloud experts, technical cloud solutions architects and expanding its professional services team. Germany also sees the opening of its new country office in Munich.

 

With this expansion, Rackspace’s customers in Germany and Northern Europe will be supported by even greater local resources and skills, augmented by access to the more than 1,200 employees based in Europe, and the global Rackspace skills base of more than 6,600 employees. This will enable the company to build deeper relationships with its customers locally, while delivering a flawless customer experience, unrivalled expertise and collaboration from across its global business.

 

The investment will also support Rackspace’s global customers that operate within these regions, since the expanded local presence, in addition to its global expertise, ensures a consistent, high-quality service across all countries.

 

Olaf Akkerman, Vice President Sales EMEA, Rackspace, said, “This bold expansion plan reflects our dedication to both building intimate relationships with and delivering unparalleled services to our customers in these regions. There’s a significant shortage of expertise in this dynamic growing market, so we believe that our investment will encourage and support organisations in undertaking ambitious cloud projects that will deliver true business transformation.”