James Hodge, GVP & Chief Strategy Advisor at Splunk, discusses the findings of the company’s recent ‘Hidden Costs of Downtime’ report – which identifies not just the financial cost of downtime - $400 billion annually – but also the damage done to shareholder value, brand reputation, innovation velocity and customer trust. The report also identifies a group of resilience leaders, and James shares the strategies which these organisations deploy to minimise downtime occurrences and their impact.