Partner enablement, AI services, and lessons from Alteryx’s McLaren partnership

Rishi Kapoor, WW Partner Sales Engineering Leader at Alteryx, shares how Alteryx One and the Partner SE model enable MSPs to transition from infrastructure management to high-value data and AI services. From the McLaren partnership to AI-ready workflows and repeatable data kits, Rishi shares practical lessons for MSPs. He also explores strategies for partner-led growth, achieving measurable business outcomes, and future trends shaping the UK channel.
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