News

New AI-driven Aternity innovations help enterprises prevent disruption, protect employee productivity, and advance autonomous IT operations.
600 billion annual impact: Aggregate downtime costs for the Global 2000 have soared 50% in two years.
Bain Capital-backed firm secures 250MW of power capacity across two sites in Northwest Milan, with delivery on track for 2028.
At its 2026 Relate event in Colorado, Zendesk outlined its push towards an autonomous service workforce, revealing new AI platform capabilities. The event focused on balancing AI-driven scale with trust,...

Expert Opinions

By Ben Allcock, Vice President – B2B, TP-Link UK&I.
In a Q&A with Zendesk’s VP Marketing EMEA, Emma Acton reflects on how enterprise marketing is evolving. She discusses the shift towards brand-led demand, the continued evolution of account-based marketing,...
By David Trossell, CEO and CTO of Bridgeworks
By George Ashwin, UK Channel Director at AddOn Networks