Dyn releases Internet Intelligence solution providing an ‘unprecedented’ view of Internet performance

Dyn has announced the release of Dyn Internet Intelligence, a SaaS-based product that provides real-time visibility into critical Internet connectivity and routing data so enterprises get a comprehensive look into how the Internet affects their online presence. Leveraging the world’s most extensive sensor grid, geolocation analysis, and Internet connectivity mapping, Dyn Internet Intelligence gives enterprises actionable, real-time insight to help select the best cloud service providers and data centre locations to meet business goals and ensure their Internet applications and services are available to customers all over the world, at all times.

“Companies today need to be available and accessible online 24/7 in order to compete. If customers can’t connect with a company’s services or the experience is poor, it means lost revenue and a damaged reputation,” said Scott Hilton, Dyn EVP, products. “Dyn Internet Intelligence alerts you to Internet issues happening around the world that may impact your Internet-connected assets, and equips companies with the diagnostic tools needed to make smarter, more strategic decisions about their online presence and connectivity.”

Internet monitoring and analysis
With Dyn Internet Intelligence, users get a unique view into the broad world of cloud-based providers, Internet Service Providers and global network infrastructure that constitutes today’s Internet. Whether applications are hosted in a public cloud, a private cloud, a Content Delivery Network (CDN), or a company’s own data centre, Dyn Internet Intelligence provides unprecedented visibility into how the Internet eco-system impacts user connectivity and customer experience.

Dyn Internet Intelligence uses a network of over 150 sensors distributed around the world and custom sensors in your hybrid cloud infrastructure to collect, analyse, and correlate over a billion routing, Internet availability and performance data points a day. Service provider and IP transit routes are monitored to detect connectivity and customer experience issues in any region, which could be caused by anything from routing errors or equipment failures to traffic spikes or even natural disasters. Additionally, enterprises gain a comprehensive view of Internet events that allows them to isolate problems that exist outside of their managed infrastructure.

“Many times, the root cause of a connectivity issue isn’t within the data centre or application,” said Jim Davis, senior analyst, service providers channel at 451 Research. “It’s important to have a global view of the Internet in order to understand how external events prevent users from reaching your web-based applications and services so you can proactively monitor and work around those issues to improve availability and performance.”

“Businesses now need the same level of visibility into the entire Internet as they have of their own network, especially as enterprises move from on-premise IT infrastructure towards a hybrid cloud model,” Davis said.

Data centre and cloud service provider selection
Dyn Internet Intelligence also provides the data and analytics companies need to accurately select their next data centre locations and/or cloud service providers that best serve their existing customers or enable them to compete in new markets. This is becoming increasingly important as businesses adopt a combination of on-premise and cloud-based infrastructure to take advantage of the availability, performance, and cost benefits of leveraging a hybrid delivery model and as organisations transition from private leased lines to the public Internet.

“Service providers and enterprises that deliver mission-critical applications and content to end users have to select the right location for their IT infrastructure to maximise performance” said Mike Hollands, director connectivity, Interxion, a leading provider of colocation data centre services across Europe. “Dyn Internet Intelligence is critical in establishing which of our data centres in Europe provides the best response times to specific target markets. With Dyn Internet Intelligence, we can help our customers achieve their business goals.”

Dyn Internet Intelligence is built on over ten years of operational and data expertise from Renesys, which Dyn acquired in May of 2014. The former Renesys team now leads Dyn’s research, data and analytics efforts. The company has been providing Internet intelligence data to some of the biggest sites on the web since 2000.