Treestle builds artificially intelligent DNS service

Treestle, an ambitious Dutch software development startup with a branch in Silicon Valley, has announced the public launch of its first product, LiquiDNS, on Interoute Virtual Data Centre (VDC). The pioneering LiquiDNS solution provides load-balancing over a website’s Domain Name System (DNS) and features Artificial Intelligence (AI) programs which can help deliver greater resilience during heavy website traffic loads. To run its service, Treestle needed a highly available core infrastructure that provided resilience for very high traffic levels. Treestle chose the Interoute VDC cloud computing platform because of its global, low latency, high throughput network and extensive choice of geographically distributed cloud zones.

Treestle signed up for the Interoute VDC Jump StartUp offering which gives startups and developers a year of free cloud computing resource, and very rapidly recognised the potential of Interoute’s networked cloud platform. In the space of just a few months, Treestle left its local provider and migrated to Interoute VDC as its primary infrastructure provider.

Treestle now hosts a large number of DNS Servers and databases, as well as its Primary AI programs for LiquiDNS in Interoute Virtual Data Centres across Europe, and plans to expand to further locations such as Interoute's recently opened Hong Kong and New York locations. LiquiDNS benefits from the highest possible speeds by plugging directly into the Interoute network backbone that is built into Interoute VDC, gaining the ability to handle extraordinary workload spikes and massive scalability in the cloud.

Pushing load balancing technology to new levels, the Treestle team has developed an Intelligent Network of AI programs. This forms part of LiquiDNS and can map a customer’s web servers and learn from them over time, optimising paths across the internet and ensuring web traffic takes the best available routes. When there are peaks in traffic, LiquiDNS routes traffic in real time to less busy web servers, and its API can be linked to the APIs of cloud services like Interoute VDC to launch temporary servers for customers as required. Latency for LiquiDNS and the Intelligent Network of AI’s is also minimised by hosting the application as close as possible to its clients’ web servers, using the distributed Interoute VDC zones and global network reach.

Timothy Armstrong, co-founder of Treestle, commented: “LiquiDNS is taking web traffic management to a new, more intelligent level, because it learns how best to protect our clients websites and then uses that knowledge in real time when a site is under pressure. Interoute Virtual Data Centre gives us the highest speeds in the cloud for our services because it’s plugged straight into the main internet backbone of Europe and we get an instant interface with that network. The closer we can physically and digitally host our platform to where the visitors to our customers’ websites are, the faster and better the user experience will be. Data compliance and regulation is also very important to many of our customers, so the wide choice of Interoute Virtual Data Cente zones puts control of data location directly in our hands.”
In the face of a rapidly shifting data protection regulation landscape, compliance is also a key concern. Interoute VDC’s multiple zones gives Treestle control of where they place their data, helping it ensure that customer data remains where required. Treestle also benefits from the fact that Interoute does not charge for data transfer across its network, making it a cost efficient choice.

Matthew Finnie, CTO of Interoute, commented: “By combining Treestle’s innovative LiquiDNS service with location-sensitive networked computing on Interoute VDC, Treestle has been able to build up its resilient and innovative AI solution rapidly. It has created a solution which matches both its customers’ geographical and regulatory compliance needs and maximises the low latency benefits of Interoute’s closely distributed cloud computing zones and powerful backbone network for its solution.”