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Scandinavian Airlines onboards Neustar

Photo Credit: NextNewMedia  / Shutterstock.comLeading European airline selects unified measurement and analytics solution for data-driven marketing mix insights.

Fujitsu launches Digital Transformation Centre in London

 Fujitsu opens new Digital Transformation Center (DTC) in London to provide customers with access to its proven Co-creating Program.

AI predicts World Cup glory for Brazil but gives England just 5.7% chance of victory

AI-powered analysis of 38,000 international matches and 1 million tournament simulations gives Three Lions little hope for joy in Russia.

AI Pioneers Forum launched to develop AI manifesto

IPsoft, together with other technology leaders, has founded the Global AI Leadership Pioneers Circle. The objective is to provide clarity of real solutions versus hype, to co-create and standardise the innovation maturity model and returns on AI.

Huawei launches IoT and AI products

Huawei has released its latest IoT and AI products to help enterprises create intelligent and...

B2B businesses are underestimating customer service and must learn from the B2C approach

The continuing consumerisation of business customers has fundamentally shifted organisational...

DADI CDN powers content distribution into the decentralised era

R_Block & DREAM form partnership

Giving developers reputation control and make the decentralised identity reality.

Service data - the key to success?

Asset and service data will have a gravitational pull beyond service departments, putting a new...

93 per cent of businesses cannot use analytics to predict individual customers’ needs

Lack of predictive analytics traps customers in vicious cycles based on their past selves.

Failing to meet customer expectations

Nearly two-thirds of respondents in the UK (58%) say more work is needed by companies to improve...

Majority of businesses missing sales and revenue as a result of inefficient marketing technology

Nearly all respondents cite a lack of maturity in their marketing technology and poor...

BBVA selects IPsoft to automate its customer support services

BBVA and IPsofthave form ed a partnership for the joint development of a new generation of...

Life sciences lag behind with AI

Life science professionals highlight technology and healthcare as collaboration priorities for...

Databricks conquers AI dilemma with unified analytics

Despite the allure of artificial intelligence (AI), most enterprises are struggling to succeed with...